Ken Peattie

Ken Peattie's picture

Staff Profiles

e-mail address
Peattie@cardiff.ac.uk
Title
Professor
First Name
Ken
Surname
Peattie
Institution
Cardiff University
Phone
+44 (0)29 2087 876 061
Fax
+44 (0)29 2087 6562
Postal Address

BRASS Research Centre, 55 Park Place, Cardiff University, Cardiff CF10 3AT United Kingdom

Current Position
Senior Research Fellow
Role at Tyndall

Tyndall Affiliate (Director, BRASS Research Centre – Cardiff University)

Research Interests

I am interested in responsiveness to climate change as an issue in relation to both consumer behaviour and the marketing and corporate strategies of businesses. I have a particular interest in the application of social marketing approaches to encourage low carbon and more sustainable behaviours amongst consumers and organisations.

Personal website
http://www.brass.cf.ac.uk/people/BRASS_Directors--Prof_Ken_Peattie.html

Research Themes

ENERGY AND EMISSIONS
GOVERNANCE AND BEHAVIOUR

Expertise

Perceptions
Business

History

Member for
6 years 10 weeks
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